Company
purematic was founded in 1999 by Michael & Markus Post as a company for individual software development. 2010 saw the creation of Bus&Bahn Technologie, a sales cooperation for calculating waiting times and determining key figures for the operation of attractions such as roller coasters, water rides and children’s rides. The forerunner of today’s pure.AIS system. At the same time, the digital signage business area was developed to offer park operators the possibility to display the determined waiting times, information and advertising on screens. The pure.DSS solution for central control and presentation of digital content on screens was born. Both systems are now in use in almost all major amusement parks in Europe and provide objective key figures for attractions and rides. With the expansion of our solution portfolio since 2015 under the name pure.AIS, our system for visitor frequency analysis has been consistently developed further for the retail sector in addition to the amusement park sector. We also have well-known reference customers in this area. May we count you among them soon? We’d love to.
Installation
Our products are quickly and easily installed and set up at your location.
Security
Encrypted transmission and certified data centers ensure security.
Web-Portal
Web access to our applications allows you to work from anywhere.
Support
We will process your support requests within 24 hours.
Usability
Clear menus facilitate the handling of our software.
Individual Requirements
We are happy to implement your individual software adaptations.
References
Your system for recording visitor frequencies.
We deliver objective key figures.
Accuracy
98%
Objectivity
100%
Security
100%
Overview
The overview shows the status of the sensors of your branches as well as the visitors of past periods on a daily to annual basis. Additionally the previous inputs/outputs of the day, including current assignment.
KPI-Standard
Once cash register data has been imported from your system, you can see at a glance changes in current codes compared to any periods in the past.
Hotspots
In the detection range of each sensor (max. 7x5m), depending on the installation height, we evaluate the paths of your visitors. You get conclusions on the preferred ways and can optimize your product presentation.
KPI-Matrix
Analyze concentrations within a week based on a key figure for any period. On which day of the last 3 months is the frequency highest?
Dwell time
Are visitors to your stores comfortable and well advised? Is the range attractive? Are the staff well trained and are there enough employees on the site? Why is the length of stay in a store very different?
Reporting
Receive all key figures as a pdf report by e-mail. The daily, weekly, monthly, quarterly and annual summary can be found in your inbox the following day.
Solutions for Retail
Practical examples
The stationary retail sector lacks detailed information about the behaviour of visitors at the point of sale. The evaluation of POS data only allows a one-dimensional analysis of the performance of a location and is not very meaningful in comparison between branches if the real potential of the respective locations is not known and weighted. Our solution for visitor frequency analysis with pure.AIS provides the basis for objective evaluations and comparisons of your locations.
-
Store management
Mrs. Müller runs a branch with 4 employees. For the same number of hours, one employee has significantly less turnover than the others. Since Ms. Müller cannot be the complete opening hours in the shop, without pure.AIS she is missing exact details to finally assess the situation.
-
Area management
The area manager Mr. Paul looks after several branches. He regularly evaluates the key figures of the POS system and draws up a ranking of his branches. However, he cannot understand why a branch in a comparatively medium-sized city generates the lowest turnover.
-
Management of the company
The area management explains the decline in sales in the 3rd quarter to the management due to the unusual weather situation in this period. Without pure.AIS key figures at hand, the management cannot verify this reasoning.
Solutions cleverly combined !
pure.AIS visitor frequency analysis and pure.dss digital signage from one source!
Your system for central control of screen contents.
The digital signage platform for optimal marketing.
pure.DSS – Digital Signage System
Connecting
Connect to the monitor and network via LAN or WLAN
Add contents
Conveniently load your data into the media library
Creating a Storyboard
Define content for your Storyboard
Content customers
Multiple content customers can be managed via one access. Agencies have the possibility to manage and centrally control different customers and their content.
Dashboard
Thanks to the integrated dashboard you can check the status of your screens at a glance. Here you can also activate or deactivate screens with one click.
User concept
The user concept allows the assignment of different user rights with regard to content and the management of screens and schedules. Complex hierarchies can be mapped.
media library
Store your images, videos and pdf files in the media library clearly arranged, structured and centrally. All images are stored safely and without quality loss.
Quick access
The easy-to-use quick start and step-by-step instructions help you to create your content with just a few clicks and without extensive training.
Storyboard
In the flowchart you define which content is to be displayed on which screens or screen groups, in which period and with which repetition and length.
pure.DSS
So diverse!
Your system for optimizing rides.
Crowd analytics at the theme park.
Accuracy
98%
Objectivity
100%
Security
100%
Overview
The overview shows the status of the sensors of your rides as well as the previous number of visitors, the current occupancy of the waiting room, the average waiting time and the throughput/hour
RPI-Standard
Whether number of persons in waiting room, waiting time, throughput per hour, occupancy per trip or the average lap time, you have objective indicators for evaluation and analysis at hand.
Heatmaps
In the detection range of each sensor (max. 7x5m), depending on the installation height, we evaluate the paths of your visitors. You can draw conclusions about the preferred paths of visitors, e.g. in souvenir shops.
RPI-Matrix
Analyze concentrations within a week based on a key figure for any period. On which weekday of the last 3 months is the waiting period highest?
Waiting time
Do you know the exact frequency of your attractions or certain parking areas? Do you know how long your visitors wait to experience an attraction? We calculate these values in real time and to the minute.
Reporting
receive all key figures as a pdf report by e-mail. The daily, weekly, monthly, quarterly and annual summary can be found in your inbox the following day.
pure.AIS – Solutions for the theme park
Solutions cleverly combined !
pure.AIS Crowd analytics and pure.dss Digital Signage from one source!
Development of Individual Software.
Customization, migration and hosting.
Individual Software Development
Actual state analysis
It serves to determine target/actual deviations and to detect defects and weak points in the organization and search for their causes.
Target concept
The target concept serves the development of feasible solution approaches to the weak points and problem areas uncovered in the as-is analysis.
Project management
Performance evaluation, the preparation of forecasts and the decision on control measures are the main activities of our project management.
